Breast Cancer Cause

About Avon's Breast Cancer Crusade



The Avon Breast Cancer Crusade was launched in Australia in 1996 to raise funds for and increase awareness of breast cancer. Today, the Crusade covers over 50 Avon countries across the world. Globally and locally we are working together, and are proud to say that Australia has raised over $8.5M from the sale of Pink Ribbon products thanks to the efforts of its many dedicated Sales Representatives and supportive Customers.


Why support breast cancer?


• Breast Cancer is the most common cancer-related death in Australia.


• Around 1 in 10 women will be diagnosed with Breast Cancer, and more than 30 women every day will be diagnosed with Breast Cancer.


• 9 out of 10 women diagnosed with breast cancer do not have a family history, which is why early detection and self-examination are vital


Where do our funds go?

 Avon donates the funds raised to two organisations; the Australian New Zealand Breast Cancer Trials Group (ANZ BCTG), which conducts a national breast cancer clinical trials program for the prevention and cure of breast cancer; and the YWCA Encore Program, which provides community support, through exercise and counselling, to women who have had breast cancer surgery.






Avon is the world’s No.1 fundraiser for the breast cancer cause
Together, we can make a difference.


When you buy an Avon Breast Cancer product, you’re helping women everywhere.